I'll admit, there are a lot of terms being thrown around the virtualization world that are confusing, overlapping and sometimes misdirected.  Just the term virtualization itself has so many definitions, uses, and meanings to different people and different organizations.  Virtual Iron has created what it is calling 'True Server Virtualization'.  And they believe it has been effective in educating people.  Check out what Tony Asaro, Chief Strategy Officer at Virtual Iron, has to say on his latest blog post:

The hypervisor is important and is useful for consolidating servers. But true server virtualization isn't just about consolidation. Rather it is about managing server environments.

The power of Virtual Iron True Server Virtualization is it enables the management of your systems independent of the physical infrastructure. As a result new applications can be brought online in minutes. Moving applications to new physical servers can be done instantly without causing any disruption to your business. Virtual servers can easily be copied for rapid recovery – if ever required. Upgrades, bringing new applications online, performance management and business continuance are greatly simplified with True Server Virtualization.

Virtual Iron customers have seen significant acceleration and improvement in the day-to-day management of their server infrastructure. The analogy I like is using an elevator versus running upstairs to get to the 20th floor. True Server Virtualization is really that much of a "no-brainer".

To find out more, read the rest of Tony's blog post on Virtual Discourse.