What a great cause and a great campaign! VMblog is proud to help spread this message during the holiday season.
To spread
some extra holiday cheer, Xangati announced #VirtualTweet4Tots, the
first-of-its-kind social media holiday giving campaign to benefit the U.S. Marine Corps Reserve Toys
for Tots Program. As
part of the campaign, Xangati has already pledged to donate up to 250 toys –
one toy for each single tweet sent that includes the hashtags: #virtualtweet4tots and #virtualwishlist.
"We want
to make it as easy as possible for people to give to a worthy cause – as simple
as typing 140 characters on a keyboard or mobile device,” said Alan Robin, CEO
of Xangati. “Xangati has a lot of followers in the virtualization industry, and
we are hoping to maximize our Twitter connections and the generosity of that
community to accomplish something that everyone can support – delivering a new
toy to a less fortunate child. I can’t think of anything in the world more
rewarding than giving a gift to a child in need.”
#VirtualTweet4Tots – How It
Works
Xangati’s
social media giving campaign provides an effortless way for people to
contribute to Toys for Tots. The campaign has also tapped into the company’s extensive
relationships within the virtualization community to increase participation and
interest. Xangati executives and employees are active tweeps with thousands of
followers on Twitter – a social media tool that is widely used within the
virtualization industry by technology managers, bloggers, reporters, analysts
and vendors.Participating
is easy. Anyone with a Twitter account simply needs to send a tweet that
includes both of the following hashtags -- #virtualtweet4tots
and #virtualwishlist. In addition, the
tweet must include a #virtualwishlist item for 2012. For example:
My
#virtualwishlist>To make ROI 4 virtualization technologies as easy as the
ROI 4 #Xangati’s #VirtualTweet4Tots giving campaign!
For
every tweet generated, Xangati will donate a new toy to the Toys for Tots
program. Learn more about Xangati’s virtual giving
campaign.
“We hope that our VirtualTweet4Tots campaign
will represent a new type of corporate giving – showing that smaller companies can
make a difference within their communities through creative and innovative
usages of social media and by partnering with non-profit organizations such as
Toys for Tots,” Robin added.
For the
last 64 years, the Marine Toys for Tots Program has delivered a message of hope
to less fortunate children through the simple act of providing a new toy. In
2010, Marines distributed 16.7 million donated toys to more than 7.2 million
children.
Virtualization
is a fast-growing technology recognized for its abilities to reduce equipment
costs and increase operational efficiencies in companies’ information
technology (IT) data centers. Customers worldwide have used Xangati’s
award-winning virtualization solutions to reduce time to problem resolution by
an unprecedented 70 percent – faster than any other performance management
solution available.