Check out my latest thoughts on InfoWorld magazine about the Application Virtualization market and why I think it is the next big thing in virtualization.

It reads:

When most people talk about virtualization, they mean server virtualization. But you don’t need to look any further than VMware’s IPO to realize that particular train has already left the station. When Wall Street gets it, it’s no longer the Next Big Thing.

The really exciting virtualization technology -- in fact, the most exciting technology to hit IT in a long time -- is application virtualization. It hasn’t been widely deployed yet, but it’s poised to take off.

Microsoft and Symantec have seen the potential: The former acquired Softricity SoftGrid, while the latter purchased Altiris SVS. But many other players have entered this emerging market, including Citrix, DataSynapse, Thinstall, and Trigence, to name a few. And the startup activity in this space is still full of life.

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Read the entire article, here.