Hyper9, Inc., formerly known as InovaWave, Inc., today announced the completion of a revised corporate identity, which will better align and communicate the company’s products and business to its target market. At the same time, Hyper9 also announced the appointment of Ben Rouse, an industry veteran with more than 20 years experience in enterprise systems management, enterprise information integration and high performance computing, to the new role of chief product officer. Rouse will also serve on the Hyper9 board of directors.

The new name reflects a corporate strategy that positions Hyper9 in the emerging virtualization management software market. It also supports the company’s intention to offer a broader set of software products to the server virtualization industry.

“The name change from InovaWave to Hyper9, Inc. supports our mission to take advantage of wider opportunities in the virtualization software market beyond performance optimization of virtual machines,” said Chris Ostertag, president and CEO of Hyper9, Inc. “At the same time, the appointment of Ben Rouse as our chief product officer will prove integral to rapidly scaling the company to meet expected market demand. Ben’s expertise in enterprise systems management and virtualization will be a key asset in delivering on the company’s vision.”

As chief product officer, Rouse will lead product development and strategy for all Hyper9 product lines.

“It should come as no surprise, the systems management challenges associated with virtual infrastructure have become top of mind for IT executives,” said Ben Rouse, chief product officer, Hyper9. “The opportunity to create a management solution that embraces the dynamic nature of virtual machines is exciting – especially with hand-picked virtualization and management experts who are not burdened with legacy platforms.”

Before coming to Hyper9, Rouse served as the CEO of United Devices, a developer of policy-driven automation solutions for next generation data centers, where he was responsible for the company’s continued growth and overall strategic vision. Prior to United Devices, Rouse was the president and CEO of Journée Software Corporation (acquired by Initiate Systems), a pioneer in the Enterprise Information Integration market. Before Journée, Rouse was the general manager of a $200 million business unit at Tivoli Systems, which was acquired by IBM. In five years at Tivoli, Rouse managed five different divisions through explosive growth and helped the company drive revenue from $50 million to $2 billion. Rouse began his career at LTV Corporation and has held various customer engineering and sales positions at Dallas-based start-up Pinpoint Communications and Convex Computer Corporation, a company acquired by Hewlett-Packard.

About Hyper9

Founded by enterprise systems management experts and virtualization visionaries, Hyper9 is creating solutions to address the unique challenges presented by virtualization. The company is pioneering a new paradigm in the way virtual infrastructures can be managed. Based in Austin, Texas, Hyper9 is a privately held company backed by Matrix Partners and Silverton Partners. More information about Hyper9 is located online at www.hyper9.com.