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StorMagic Announces Channel Program for StorMagic and VMware Partners
StorMagic, a fast-growing developer of iSCSI SAN management software for virtualized server environments, today announced details of its enhanced channel partner program, which targets resellers and system integrators in the VMware community. Through this program, StorMagic channel partners get access to a unique promo key, which their customers can use to download a free copy of the StorMagic SvSAN™ with no expiration date and management of up to 2 TB of data. SvSAN is a storage virtual appliance that enables the deployment of a high-availability shared storage solution for VMware environments for less than US$2,000. Partners can see demonstrations of SvSAN and get a chance to win free software by visiting StorMagic at booth 41 at VMware Partner Exchange 2009 in Orlando, Fla.

“I am glad to be part of the StorMagic partner program, because a company with such a smart go-to-market strategy creates great new business opportunities for us,” said Gary Sharp, VP of sales for E-Safe Technologies. “With a unique partner code, our current and potential customers get access to free copies of SvSAN, and we get registered and qualified opportunities. SvSAN has all the features necessary to build a cost-effective virtual SAN in minutes. With the optional High Availability feature, users can take advantage of high-end features such as VMware VMotion without the need for an expensive external SAN. This approach also gives us the opportunity to sell additional licenses, consulting services, as well as VMware-related virtualization options in the near future.”

“This program provides our channel partners with disruptive technology solutions coupled with an attractive offer that immediately gives them ‘hot’ customers leads that they can follow on,” said Mike Stolz, vice president of marketing at StorMagic. “Once the customer downloads the free, full-feature base software, the reseller knows that there is a need for this software and a strong possibility for an upgrade path to additional features and services.”

Other benefits of becoming a StorMagic channel partner include:

  • Two levels of membership (Preferred and Premier) with generous discounts
  • Qualified sales lead generation and lead distribution to partners
  • Customized marketing campaigns for lead generation, follow-up and renewals
  • Joint marketing and selling with the StorMagic team
  • Sales training and access to dedicated StorMagic sales representatives
  • Opportunity protection through deal registration with incremental margin
  • Referral fees for non-reseller partners
  • 24X7 access to the StorMagic partner website with useful tools, information, as well as case entry and management
  • Ongoing web-based and onsite training.

StorMagic SvSAN works with VMware vCenterTM Server so that administrators are able to manage datastores, the StorMagic iSCSI SAN, and the internal RAID controller from one interface. With capacity that starts at 2 TB and scales to unlimited storage, the SvSAN enables administrators to create, manage and provision datastores through a single-operation, which allows them to rapidly deploy datastores without managing multiple applications. Add-on features include active-active mirroring for high-availability and capacity management upgrades.

Published Thursday, April 09, 2009 7:09 AM by David Marshall
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