Univa, the data center optimization company, today announced it has secured $7M in new financing to accelerate the company’s market strategy.

Participating in the funding are new investors Core Capital Partners and Hatteras Funds as well as incumbent investors River Cities Capital Funds, ARCH Venture Partners, New World Ventures and Appian Ventures.

"Core Capital believes the market for virtualization and data center efficiency will be a top driver for corporate IT spending in the near term," said Mark Levine, managing director, Core Capital Partners. “We’re excited to join Univa’s existing investors at this inspiring time as the company positions itself as a leading solution provider in data center optimization.”

"This vote of confidence in Univa’s business plan during such difficult economic times speaks well of our opportunity to capitalize on our stated data center optimization strategy,” said Gary Tyreman, president and CEO of Univa.

"The investors in Univa believe in the plan that the management team has laid out," said Rik Vandevenne, director, River Cities Capital Funds. “Data center optimization remains a challenge for practically every organization and Univa has created a comprehensive solution unmatched in the marketplace. We are confident Univa will compete at an unprecedented level this year.”

Univa recently announced its strategy and development plans for improving the operational efficiency of data centers. The cornerstone of Univa’s approach is its unique ‘continuous optimization’ capability, which lets companies achieve unparalleled levels of efficiency through improved resource sharing, amplified efficiency of people and processes, and increased application and license utilization.

As a result companies are able to achieve an unprecedented level of ROI on existing resources through faster time-to-results and by keeping larger costs under control.

Univa is currently the only provider to offer such a broad level of integrated capabilities within the context of traditional, dynamic and cloud data centers that directly address the effects of the changing infrastructure.