Last week, Dell wrapped up an exciting week at the Austin Convention Center in Austin, Texas, with keynotes, breakout sessions, and a solution exchange all focused around the topic of enterprise IT. Dell's inaugural conference kicked off each day with an impressive list of key industry presenters that included Dell chairman and CEO, Michael Dell; Microsoft CEO Steve Ballmer; Salesforce.com chairman and CEO Marc Benioff; former CIO of the United States, Vivek Kundra; VMware CEO, Paul Maritz and Intel president and CEO, Paul Otellini.
Earlier this year, Dell announced a $1 billion investment in technology solutions, extending the company's global reach into data center, mobile, and cloud environments. And last week, as part of that investment, Dell showcased a host of solutions and technologies at Dell World that would make good on its commitment to delivering value to customers.
The conference was called Dell World 2011, and it had a theme of "Unlocking Innovation in the Virtual Era." The show was the company's first major, worldwide event of its kind. It represented a major shift in strategy for the company, who up until then had been chiefly known for its PC and server hardware. But with the help of this event, Dell is working hard to transform that hardware-only image as it makes its way up the stack and deeper into virtualization and the cloud services market.
According to Michael Dell, that strategic shift means that Dell will be servicing much larger companies by providing a better mix of both software and hardware products.
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Read the entire InfoWorld Virtualization Report article here.