Virtualization Technology News and Information
Liquidware Labs Continues Strong Momentum in Q4 2011 with Highest Year-Over-Year Growth in the Company's History

Liquidware Labs, the leader in desktop transformation solutions, today announced that revenues in Q4 2011 grew by 296% compared to Q4 2010, and overall annual revenues tripled in 2011 compared with revenues in 2010. The company’s unique position in the market increasingly makes it the vendor of choice for products that manage the virtual desktop lifecycle across virtualization platforms. Company revenue growth was largely due to an increased amount of commercial license sales, a greater percentage of 10,000-plus seat customer engagements and more stand-alone license sales of ProfileUnity user virtualization solution. System integrators, channel partners, and end users use Liquidware Labs solutions to Assess, Design, Migrate and Validate for Windows XP to 7 desktop transformations and beyond through post migration to facilitate the ongoing monitoring and management of user experience.

The exceptional revenue growth was capped by the announcement that Chris Akerberg, who took the reins of worldwide sales and channel development last July, has been promoted to the demanding role of President and COO of Liquidware Labs.

“Chris’ outstanding leadership played a key role in focusing our execution and achieving our goals in 2011, which is exactly what we expected when we brought him into the company,” said David Bieneman, CEO and co-founder of Liquidware Labs. “It’s important to lead the market as well as deliver what the market needs. Throughout the years, Chris and I have shared a vision that blended technical inspiration and business justification. This appointment strengthens our communication and focus as well as drives our continued innovation.”

In the past year, Liquidware Labs racked up an impressive list of achievements across critical areas:

Customer Acquisition:

  • Grew the number of customers to 1,200 with strong growth in mid-size to enterprise accounts
  • Landed largest commercial deal in company history in Q4, 2011

Geographic Growth:

  • Opened new offices near Chicago
  • Established new EMEA offices and expanded EMEA team

Channel Growth:

  • Tripled the number of paying channel VAR partners who entered the Liquidware Labs Acceler8 program to 140 partners worldwide
  • Landed new agreements with leading distributors worldwide, including Carahsoft, Arrow, Magirus, Altimate, SDG, Networld Corporation, Nissho Electronics Corporation in Japan, Ingram Micro China, and Daou Tech, Inc. in Korea

Strategic Alliances:

  • Became a Red Hat ISV with the launch of a specialized version of Stratusphere FIT
  • Joined the Cisco® VXI Partner Ecosystem in the VDI management category
  • Joined the NetApp Partner Alliance

Product Highlights:

Recognized Experts:

  • Highlighted as a Featured Speaker, co-founder Tyler Rohrer presented VDI sessions at Cloud Slam 11 and Interop
  • Jason Mattox, CTO, was named to CRN's 2011 "100 People You Don't Know But Should" list and the company was included in CRN's new Virtualization 100 list

According to Akerberg, the company is going to continue down its path of strengthening its alliances, nurturing its channel business and extending geographically.

“Although last year was a huge success, we have no intention of resting on our laurels,” said Akerberg. “If anything, 2012 will require us to work even harder as we strive to enrich our customers’ VDI experience with innovative solutions and best-practice approaches.“

According to Akerberg, the company has invested strategically for the future over the last few quarters—with more investment planned across the company in 2012. Substantial growth is expected to come from brand-new territories and regions as well as potential new markets with a four-fold, go-to-market plan:

  • Continuing to build the partner/reseller base to achieve company projections geographically as the foundation of the business
  • Expanding the “direct touch” sales model closely aligned to partners in the regions to make sure end users receive the support and guidance they need to drive successful virtualization and PC upgrade projects
  • Focusing on creating repeatable, scalable programs with Strategic Alliances partners for greater exposure to new opportunities
  • Pursuing OEM agreements where it does not interfere with core partner go-to-market, but contributes to funding the overall plan

“All the signs are good for the continued evolution of Liquidware Labs,” said Akerberg. “This market is expected to grow exponentially over the coming years, and we are positioned squarely in the middle of it with our solutions and methodology. We are in the right market with the right people, the right products, and the right strategy to rev up a phenomenal year in 2012.”

Published Tuesday, January 24, 2012 2:58 PM by David Marshall
Filed under:
Geographic growth | Selbstbefriedi - (Author's Link) - January 26, 2012 2:22 PM
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