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Bluelock 2014 Predictions - Exec Provides 5 Predictions for Next Year

VMblog 2014 Prediction Series

Virtualization and Cloud executives share their predictions for 2014.  Read them in this VMblog.com series exclusive.

Contributed article by Pat O’Day, CTO, Bluelock

5 Predictions for 2014

1.     Consolidation and Recalibration: As the cloud market matures there will be some churn in the space, but mostly through consolidation and recalibration.  While some smaller companies may fall away or run out of fuel, larger companies are recalibrating their objectives. They may be spinning off new business units or recalibrating through acquisition..

i.      In 2014 the market will make some case uses obsolete by identifying who the leaders are and who is being successful in terms of pricing and services.

2.     The need for a Marquee customer: While Amazon continues to tout Netflix as their prime success story, in 2014 I imagine a vCloud provider will tackle the same feat and work to declare a similar marquee customer or application in order to stay relevant and competitive.

3.     Value-add resellers (VARs) will find an answer for cloud: In order to keep their trusted advisor status with their customers, VARs will need to be able to offer a cloud solution. Some will refocus on their core strengths and find a cloud to resell, while others will find a cloud partner who complements what they are already doing well.

4.     Increase in company partnerships: More companies will look to find partner companies who are willing to combine products to solve real business problems. These new capabilities, created by mashing two companies and their products together, will help both get closer to the business. Bluelock is already doing this by partnering with tw telecom on a dynamic Recovery-as-a-Service solution that includes a dynamic networking component.  

5.     Increase in DR and RaaS: In the past DR was a luxury for many businesses relying on a single datacenter. The investment required for a second site combined with the costs for traditional DR were just too great to take on economically. As Recovery-as-a-Service continues to evolve as an affordable, dependable recovery solution for single datacenter businesses, DR will no longer be a luxury for those businesses, but rather, the new normal.

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About the Author

Bluelock's Chief Technology Officer, Pat O'Day helps position the company and its strategy in the ever-evolving Infrastructure-as-a-Service space. He collaborates with partners, clients and engineering to maintain Bluelock's innovative position as a customer-focused, holistic cloud provider. O'Day's leadership experience includes roles in enterprise IT, traditional datacenter and IT service organizations. 

Published Monday, December 23, 2013 6:28 AM by David Marshall
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