Virtualization Technology News and Information
Flexera Software 2015 Predictions: Looking Ahead at the Enterprise Virtualization and Cloud Environments


Virtualization and Cloud executives share their predictions for 2015.  Read them in this series exclusive.

Contributed article by Mark Bishof, CEO of Flexera Software

Looking Ahead at the Enterprise Virtualization and Cloud Environments in 2015

• Enterprises will get "predictive" and start analyzing future impact of potential environment/licensing changes on software budgets - before those changes are made

Software license management has historically been a reactive, retrospective corporate practice. Organizations fearing software license audits (and the resulting true-up penalties) started implementing processes and technologies to understand their license position. But that strategy has historically been reactive - looking at current and past licensing positions to determine a current state.

In 2015, organizations - which increasingly have sophisticated Software License Optimization infrastructures in place, will get more proactive about license management. They will start analyzing the potential impact of changes to their licensing positions or IT environments - such as a virtualization - and proactively analyze the impact of those changes on software licensing costs. By getting predictive, organizations will be able to strategically manage complicated software assets, and significantly reduce costs and corporate risk in the process.

• Application Readiness will become strategic Imperative as Virtualization, Cloud and Mobile trends accelerate
Before deployment to end users, every enterprise application introduced into the environment must be tested for compatibility with a company's environment, fixed if errors are found, and repackaged to corporate standards. As virtualization, cloud and mobile trends exponentially complicate that processes in 2015, IT teams will need to rethink their processes to accommodate this higher volume of activity that will have to be conducted by existing staff. As a result, Application Readiness best practices and automation will emerge to handle the increased activity, centralize functions and provide continual preparedness. Application Readiness will be adopted, and a maturity model will track their progress as companies automate the processes of: Identifying target applications; rationalizing those apps to minimize redundancy, assessing compatibility, migration planning, fixing errors and repackaging the app, and handing it off to the deployment system.


About the Author

Mark Bishof has served as President and Chief Executive Officer since Flexera Software's inception (April 2008). Most recently, Mark served as General Manager and Executive Vice President of Macrovision's (now Rovi) Software Business Unit. Prior to that, he led worldwide sales, services, channels and alliances for Macrovision.

Before joining Macrovision, Mark held executive positions at IBM, including Vice President of worldwide industry solutions sales and Vice President of worldwide sales for WebSphere Business Integration. Mark was brought into IBM as part of the company's acquisition of CrossWorlds Software, where he was Senior Vice President of global sales and services.

Published Thursday, December 04, 2014 10:20 AM by David Marshall
@VMblog - (Author's Link) - February 10, 2015 6:59 AM

Once again, how great is it to be a part of the virtualization and cloud industries? 2014 was another banner year, and we witnessed a number of fantastic technologies take shape and skyrocket. And I, along with many industry experts and executives, media

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