Security, networking and storage next-generation value added distributor (VAD) Cloud Distribution is pleased to announce today that it has signed leading flash memory innovator, Memblaze, which Cloud will sell through partners via its dedicated storage division.

Founded in 2011, Memblaze is a developer and manufacturer of high performance PCIe flash memory solutions. With fast, robust and highly innovative solutions, Memblaze delivers unbelievable ROI and is currently disrupting the flash memory space.

For Cloud partners, Memblaze solutions open up a new market opportunity as the technology is now at a price point which makes it more accessible to a wider range of customers. Traditional storage devices are struggling to keep up with not only the volume of data but also the increased demand for high speed data processing. And customers are finding it difficult to buy solutions at an affordable price. Memblaze is tackling this challenge head-on, by providing high-performance solid state storage solutions that deliver improved ROI, at an extremely competitive price.

Bruce Hockin, Director for Cloud Distribution Storage, comments: "We believe Memblaze offers partners significant sales prospects. Not only is it faster than anything I've seen in the market, it's also a highly scalable, industrial-strength solution at a price point that delivers meaningful ROI for customers. It is a simple product that solves a simple challenge - keeping up with the demand of high speed data processing at an affordable price. It's also an important business enabler that delivers substantial value and therefore a great solution for partners to take to market."

Memblaze solutions will be delivered via Cloud's dedicated storage and virtualisation division. Memblaze joins an enviable line up of disruptive and next-generation storage vendors including DataCore, Talon Storage, NexGen and Maxta.

Ron Macleod, VP EMEA Business Development, Memblaze, concludes: "Our flash solutions, significantly improve ROI, enabling customers to not only run their operations more productively and process data more faster and smarter, we also help them to more effectively sweat their assets and get more out of their software estate. The technology is more relevant to a broader audience and you don't have to take out a second mortgage to buy it. Therefore Cloud's partners will be able to make strong margins especially as we have a 100% channel policy.