Splunk Inc., provider of the leading software platform for real-time Operational Intelligence, today announced it has been named the worldwide IT Operations Analytics (ITOA) software market share leader for 2014 in a new report by IDC, a leading provider of global IT research and advice. The IDC report* states Splunk software and cloud services claimed the top market share with 28.7 percent. This is IDC’s first study of vendor revenues and market shares in the emerging ITOA software market, which is experiencing rapid growth.

According to the IDC report: “The company achieved rapid growth driven by expansion in log management and analysis capabilities delivered via its software and cloud service. The number of data sources and use cases continued to expand along with increases in customer data volumes, driving increased adoption. Splunk has invested in solutions for Hadoop, mobile, real-time wire, security and cloud, among other data sources.” Additionally, “Splunk supports pre-packaged content and visualization for a variety of analytics use cases including IT operations, APM, mobile and IoT. This is making Splunk-based analytics available to an increasing variety of IT and business users.”

“Splunk helped pioneer the ITOA market and we look forward to accelerating our ITOA leadership with the introduction of our newest solution — Splunk IT Service Intelligence,” said Rick Fitz, senior vice president of IT markets, Splunk. “IDC’s report validates our analytics-driven approach to address complex customer requirements across the enterprise. With IT Service Intelligence, Splunk Enterprise and Splunk Cloud, IT and business users can realize the value Splunk analytics can deliver from machine data that legacy solutions were not designed to handle.”

Splunk Enterprise and Splunk Cloud enable organizations to consolidate silos of machine data and use analytics to improve IT service health, reduce costs, resolve problems faster and drive critical business decisions. Splunk IT Service Intelligence (ITSI), an IT monitoring and analytics solution, provides new levels of visibility into key performance indicators of IT services. Splunk ITSI utilizes advanced analytics powered by machine learning to highlight anomalies, provide predictive insights, detect root causes and pinpoint areas of impact.

Visit the Splunk website to learn how Vodafone’s operations team uses analytics from Splunk ITSI to gain real-time insights in the Vodafone case study, and to learn more about IT Operations Analytics with Splunk Enterprise and Splunk Cloud.