Virtualization Technology News and Information
Rackspace Simplifies Cloud Adoption for Companies by Delivering Managed Private Cloud Everywhere
Rackspace today announced companies can run a fully-managed private cloud in any data center around the world without bearing the high cost, risk and operational burden of doing it themselves. By delivering OpenStack everywhere, the new integrated software, hardware and services solution can answer CIO demand for managed services for private cloud on their own terms -- meeting customers at every step of their cloud journey whether it is in a customer or third party data center, a Rackspace-supported third party colocation facility or a Rackspace data center.

Companies are on a transformational journey inside and outside their data centers -- adopting a hybrid approach to public and private cloud to deliver improved customer experiences, increase reliability and reduce infrastructure and operational costs. OpenStack has fast become a dominant platform for private cloud, but the complexity and cost of hiring talent to deploy and operate it themselves has enterprises wanting to consume OpenStack as a managed service.

"Companies realize they can free up money and resources for more strategic business investments when they turn their IT capital expenses into operating expenses," said Darrin Hanson, GM and VP of OpenStack Private Cloud at Rackspace. "When OpenStack is consumed as a managed service, businesses can remove non-core operations, reduce software licensing, and minimize infrastructure acquisition and IT operations costs."

Today's announcement from Rackspace further extends the company's strategy to make cloud computing simple for enterprises. By delivering OpenStack as a managed service in any data center the customer chooses, Rackspace helps companies adopt private cloud to increase performance, simplify compliance and improve data sovereignty and security.

How it Works

  • Customers deploy a Rackspace designed purpose-built OpenStack private cloud in any data center, anywhere in the world, with a fully tested integrated modular rack of hardware, software and services.
  • Rackspace experts then manage the end-to-end deployment, monitoring and operations of the integrated solutions and help on-board the customers to their new OpenStack private cloud environment.
  • From the floor tiles all the way up the service stack, Rackspace extends Fanatical Support to the customer's OpenStack private cloud -- fully managing the underlying OpenStack software, hardware and networking.
  • Customers receive industry-leading service level agreements combined with the world's foremost OpenStack operational expertise from Rackspace backed by a 99.99 percent OpenStack API uptime guarantee.

"As a media capture, management and distribution service, it is mission critical for Encompass Digital Media to deliver a seamless and top notch user experience to our clients," said Robert Bond, senior vice president of product engineering at Encompass Digital Media, Inc. "The ability for Rackspace to deliver OpenStack private clouds through an as a service model is important as it allows us to deploy a fully managed cloud infrastructure service to our clients. The option to deploy production-ready OpenStack private clouds in the location of our choice can improve our speed to market and reduce acquisition costs. In leveraging the Rackspace product portfolio, industry leading OpenStack expertise and managed cloud delivery capabilities, Encompass Digital Media can now focus on its core business and deliver new revenue streams."

"Rackspace continues to break down the barriers of enterprise cloud adoption by giving companies even more choice and flexibility in their data center transformation. With this new solution, Rackspace is making OpenStack possible for its customers no matter what the environment," said Patrick Moorhead, founder, president and principal analyst at Moor Insights & Strategy. "There is an increase in hybrid cloud adoption and Rackspace is operationalizing and simplifying it with this approach."

Rackspace Private Cloud powered by OpenStack is now available in the customer's data center of choice in regions around the world. To learn more about the new software, hardware and managed services solution, please visit and the Rackspace Blog.

Published Thursday, April 07, 2016 6:15 PM by David Marshall
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