In
many Latin American countries, small "mom-and-pop" grocery stores, or
"tienditas," make up the hub of the neighborhood, providing not only
snacks and drinks, but a place to pay a bill, buy a phone, send a money
transfer and more. They are essential to the livelihood of many rural
communities. For Arca Continental (AC), one of the largest beverage and
snack manufacturing companies in Latin America, much of their recent
growth has come from expanding their customer base into new markets
through strategic mergers and acquisitions. More than sixty percent of
their customers are tienditas and much of the business mission centers
on empowering these small business owners to succeed. At the same time,
AC sells to large corporations and operates over 400 dispersed
distribution centers, with over one million transactions daily and four
million boxes of product delivered daily.
Citrix technology makes it possible for the processes and systems
across this wide variety of companies to operate consistently and
securely 24 hours a day, seven days a week so that customers of all
sizes receive efficient and consistent service. In recognition of the
success of the work it has done, Citrix has named Arca Continental as the winner of the 2016 Innovation Award.
This award recognizes visionary partners who are using Citrix solutions
to securely deliver apps and data while achieving business and
organizational success, market share growth and competitive momentum
that goes beyond the industry norm.
Congratulations to Arca
Continental for winning this year's Citrix Innovation award for
excellence in IT leadership and digital business transformation. By
empowering its workforce to securely access the data and apps they need
to be productive anywhere from any device, the organization has
dramatically simplified IT to deliver an exceptional end user
experience. We're inspired by Arca Continental's use of Citrix solutions
to quickly achieve new levels of employee productivity and efficiency,
along with the business agility to scale with future growth and adapt to
changing economic conditions.
- Tim Minahan, Senior Vice President and Chief Marketing Office, Citrix