IGEL, a world leader in endpoint management software for the secure enterprise, announced today that is has been recognized by CRN, a brand of The Channel Company,
in the 2017 Cloud Partner Program Guide. This annual list features the
channel's leading technology vendors with cloud related partner programs
and who are enabling the growth of their solution provider partners'
cloud initiatives.
"Over
the last year, we've made some significant investments in our channel
sales organization that are now helping our channel partners build
thriving businesses around IGEL's industry-leading endpoint management
solutions," said Jed Ayres, President and CEO, IGEL North America.
"These investments have led to an astounding 890% increase in our
software revenues in the U.S. market in the first half of 2017 and 156%
growth worldwide. We are looking forward to a successful second half of
the year and we will continue to promote true alignment with our channel
partners through compelling resources, tools and incentives that
accelerate business growth and profitability."
Some of the investments IGEL has made in its partner program over the last year include:
- Introducing a new North American Partner Program in October 2016 that now includes 19 partners at the Platinum Level in North America.
- Opening a new U.S. headquarters in San Francisco;
shifting global marketing to the U.S.; adding U.S.-based operations and
human resources personnel; and, tripling the number of employees in
North America to include new executive leadership, dedicated regional
sales managers and sales engineers, inside sales representatives and
channel account managers.
- Launching a new website, marketing collateral and blog to reflect the intensified focus on an innovative, software-led approach.
- For the first time, offering downloadable trial software licenses of the IGEL Universal Desktop Converter (UDC) and the IGEL Universal Management Suite (UMS).
- Establishing Channel Partner Advisory, Customer Advisory and Marketing Advisory Councils.
- Procuring
20 Demo Kits, sponsored by Intel, valued at more than $5,000 each that
were distributed to IGEL Platinum Partners in Q2'17.
- Establishing
new routes to market through innovative Desktop-as-a-Service (DaaS)
managed service offerings from Platinum Partners Entisys360, MTM Technologies and Right! Systems.
- Establishing a content marketing and social selling strategy leveraging EveryoneSocial that now includes more than 200 participants and thousands of pieces of original content.
"In
a saturated cloud market, it can be difficult for solution providers to
differentiate among cloud vendors and find the right ones to partner
with," said Robert Faletra, CEO of The Channel Company. "CRN's Cloud
Partner Program Guide simplifies this painstaking process, identifying
the cloud partner programs with a compelling combination of resources,
support, training and financial incentives. Our 2017 guide features a
strong lineup of cutting-edge companies with proven track records of
helping partners meet and exceed their customers' needs."
The Cloud Partner Program Guide will be featured in the October issue of CRN and can be viewed online at www.crn.com/cloud-ppg.