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Voximplant 2018 Predictions: Cloud Communications in 2018

VMblog Predictions 2018

Industry executives and experts share their predictions for 2018.  Read them in this 10th annual series exclusive.

Contributed by Alexey Aylarov, CEO, Voximplant

Cloud Communications Predictions for 2018

The cloud communications space continues to evolve quickly, driven by enterprise and consumer demand for more capabilities. Here are a few of the changes we can expect to arrive in 2018:

1. Cloud communications technologies will feature deeper integrations with artificial intelligence and machine learning.

Over the next year we'll really see AI and machine learning becoming more influential in the cloud communications industry. Look for features such as AI-powered call analysis, intelligent interactive voice response (IVR), and automated call solutions that offer a new level of sophistication in the capabilities they provide. These advances will transform messaging as well, from smart assistants accessible via messaging apps, to other bot applications that are able to provide useful customer interactions through conversational interfaces.

2. Video conferencing will see more new platforms and services - along with an increase in quality.

Businesses and consumers will have more choices when it comes to meeting their video conferencing needs, as new services offer communication via new platforms. Get ready for conferences that utilize augmented reality, virtual reality, and integrated avatars for what will feel like futuristic experiences. At the same time, adoption of full HD and new video codecs like H.265 and AV1 will boost the quality that users receive - and come to expect as the new standard.

3. This will be the year of accelerated mobile WebRTC usage.

WebRTC - the real-time communications protocol that enables full in-browser communications capabilities - is now supported by Apple's Safari 11 browser (its latest), which joined all other major web browsers in featuring WebRTC support. This has positive ramifications for usage of WebRTC-based solutions on mobile devices, because both iOS and Android now support WebRTC with their default Safari 11 and Chrome browsers, respectively. Expect an increase in communications apps that run in these mobile browsers or use mobile WebView components. We've welcomed this industry trend at Voximplant, recently launching a new SDK for developers to implement voice and video call features accessible within Safari 11 (and all other major browsers) soon after WebRTC support became available.

4. More platforms and services will deliver real-time streaming based on WebRTC (instead of older streaming technologies).

The strengths of WebRTC-based communications - the simplicity of development and implementation, and the preference of customers to utilize one-click calls with no need for additional software - will drive it to greater adoption in 2018, and to the point of replacing previously-used solutions. Look for the WebRTC ecosystem to expand over the coming year as its popularity snowballs.


About the Author

Alexey Aylarov 

Alexey Aylarov is CEO of Voximplant, a communications cloud platform built and designed for mobile and web app developers. 

Published Wednesday, October 25, 2017 7:34 AM by David Marshall
Voximplant 2018 Predictions: Cloud Communications in 2018 – Techie.Buzz - (Author's Link) - November 26, 2017 7:32 AM
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