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Mavenlink 2018 Predictions: Growth of Remote Work and Management

VMblog Predictions 2018

Industry executives and experts share their predictions for 2018.  Read them in this 10th annual series exclusive.

Contributed by John Reese, Senior VP Marketing, Mavenlink

Growth of Remote Work and Management

In the last few years, we have witnessed conflicting strategies when it comes to enabling a remote workforce.

On one hand, large progressive organizations like Amazon and VMware have enabled thousands of remote workers, helping their organizations to expand more quickly and tap specialized talent pools more effectively. Across industries, more firms are popping up each day leveraging an underlying virtual business model. On the other hand, Yahoo and other notable firms have made moves to rein in remote working in an attempt to gain more oversight.

So why buck the trend when the benefits of remote workforces are clear? Answer: because it's different and requires a mindset change for success. It's a way of working that requires the rethinking of communication, policies, processes, and team enablement, especially when it comes management. At the root of the problem is the question: how does a manager find people, establish trust and alignment, and drive performance without the in-person meetings and physical proximity that management practices have always relied on?

In 2018, many managers will develop new skills to better mobilize remote talent, manage their work, and accurately understand performance-all from a distance. Their companies will increasingly rely on the use of connected and digital technologies to create transparency between managers and their extended teams in different places and different time zones. More businesses will start adopting the concept of shared digital workspaces and enabling collaborative technology so that managers can more effectively manage teams and teams can better collaborate on their work, remotely.

Businesses will also get more creative with team organization and hiring, relying less on full-time employees and more on service providers and subcontractors. Use of contractors won't be limited to entry-level positions. A recent Mavenlink survey found that 47 percent of executives sought upper management skill levels when hiring contractors, while 42 percent sought mid-level contractors. This emerging model will help companies maximize flexibility and speed while optimizing costs - hallmarks of success in the 21st century.


About the Author

john reese 

John Reese has spent close to 20 years marketing B2B technology and SaaS businesses, ranging from Fortune 500 to early-stage companies. Prior to Mavenlink, John led marketing and sales development at Velocify, a fast-growing leader in the B2B sales technology industry, helping the company reposition and grow exponentially over his tenure. John also spent 10 years building and leading the global marketing efforts of HireRight, helping take the company from start-up to successful IPO and $300 million plus market leader with a reputation of being one of the most-admired providers in the human resources technology space.

Published Tuesday, January 16, 2018 7:46 AM by David Marshall
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