WhereScape announced that Aptus Health reduced its time to deliver a cloud-based data vault using WhereScape Data Vault Express for Snowflake. Using the automation software, Aptus Health designed the first ever version of its data vault in only three days. Within just three months, the production version was delivered on Snowflake - the only data warehouse built for the cloud. 

Aptus Health creates data-driven, multi-channel marketing campaigns targeted towards physicians and healthcare consumers through a suite of digital channels. The company has a digital network of more than 1 million healthcare professionals and a mobile network of more than 100 million users in the U.S.

With a data vault on Snowflake, Aptus Health eliminated a decade's worth of data silos and legacy data warehouse integration challenges that emerged from rapid organic and acquisition-related growth.

Aptus Health selected WhereScape Data Vault Express for Snowflake in order to accelerate both its move to the cloud and the delivery of its first 2.0-enabled data vault. The software is part of the WhereScape automation for Snowflake product collection, an offering built to fast-track the design, development, deployment and operation of data infrastructure on Snowflake.

"Having the opportunity to overhaul our existing data warehouse required us to show rapid progress," Aptus Health's Senior Director of Product Development Alethea Granberg said. "Automation was the only way to accelerate the delivery of business value with the same sized team."

Steve Gordon, director of data warehousing at Aptus Health, added, "We chose WhereScape Data Vault Express for Snowflake for its template-driven implementation, ease of use, low maintenance and automatic documentation."

By combining all the advantages of Data Vault 2.0, cloud data warehousing and automation, Aptus Health can respond more quickly to business questions, better evaluate historical trends and get a more complete picture of its many data sets inside a fully documented data warehouse.

"Aptus Health is a perfect example of the analytics benefits companies can quickly achieve when combining the best practices of Data Vault 2.0, a cloud-built data warehouse such as Snowflake, and the automation to make it all practical with existing IT resources," WhereScape CEO Mark Budzinski said. "Business growth should be fueled, not hindered, by data, and new insights can only happen when data is quickly integrated and managed."

Kent Graziano, Snowflake's chief technical evangelist, said WhereScape and Snowflake continue to deliver integrated partner solutions to enable the data-driven organization: "Customers want the most advanced, powerful, scalable and easy-to-use cloud analytics solutions on the market. Snowflake and WhereScape deliver that. But IT teams also need to provide these solutions in a fraction of the time and cost spent to develop legacy systems. WhereScape automation for Snowflake makes that possible by virtually eliminating the need for hand-coding new and evolving Snowflake data warehousing projects."

WhereScape also recently announced the availability of WhereScape Migration Express for Snowflake. This new offering enables organizations to simply, rapidly and efficiently migrate existing data warehouses, data vaults and data marts from legacy data platforms to Snowflake. WhereScape automation for Snowflake is available for all Snowflake customers, whether choosing to use Snowflake's data warehouse-as-a-service on Amazon Web Services or Microsoft Azure.