Rubrik, the Cloud Data Management Company, today announced
the launch of the Rubrik Velocity Partner Program, its first global program for
resellers. The Velocity Partner Program, named after a core value of the
company, provides new and expanded opportunities for Rubrik's channel partners
to capitalize on the Company's momentum and tap into the $48 billion data
management market opportunity. The tiered program empowers partners with a
framework for differentiation, more sales and technical enablement to build and
recognize expertise, and new rewards to support partners who invest in their
business with Rubrik.
"Rubrik's unprecedented growth is due in large part to our phenomenal partner
ecosystem and our 100% channel go-to-market approach," said Bertrand Yansouni,
VP of Worldwide Channel at Rubrik. "Our new Velocity Partner Program expands
upon our commitment to the channel by empowering partners to drive their key
business initiatives through Rubrik, like building their cloud business or
driving more advanced services. We believe this new program will increase the
velocity of our partners' success."
Rubrik has been committed to a 100% channel business model
since day one. The Rubrik Velocity Partner Program was designed with partner
input and incorporates meaningful investments to enable and reward dedicated
partners who lead with Rubrik. The program introduces of a host of new benefits
and opportunities for the Rubrik reseller community including:
- A New Partner Program Structure Offering a Framework for
Differentiation: The new program includes three tiers (Authorized,
Select, and Elite). Classification is based on competency and performance.
Requirements will vary based on country and partner size so that every
partner has access, and a clear progression path, to the highest tiers.
The program also introduces new specializations to recognize unique capabilities.
- Enhanced Partner Enablement to Build Expertise in Selling and
Servicing Rubrik Solutions: Rubrik is launching Rubrik Academy, a new
enablement program for the entire Rubrik partner ecosystem, which includes
accreditations for partner sales, pre-sales, and post-sales.
- New Incentives and Rewards: To invest in partners that
invest in Rubrik, the Velocity Partner Program introduces a rebate for
Elite partners, lead and opportunity sharing, joint marketing funds, and
incentives for partner sales and sales engineer representatives in the
highest tiers.
The Program also introduces a new global Partner Technical
Advisory Board, reflecting the value Rubrik places on partner solution
engineers' technical expertise. The new program is being introduced at Rubrik's
EMEA Partner Conference. Program benefits will go into effect February 1, 2019.
Learn more here: www.rubrik.com/partners.
Partner
Comments on the Rubrik Velocity Partner Program
"Rubrik is a key partner for us because their solutions
offer our customers simplicity, cost savings, automation and a path to the
cloud," said Rob Owen, AVP - Chief Architect at Computer Design Integration
(CDI). "The Rubrik partner program is going to give us the tools to increase
not only our top-line revenue, but our profitability as well."
"Rubrik is driving positive disruption in a market that had
limited innovation and can benefit from efficiency and modernization
improvements," said Manny Punzo, Director of Data Protection and Management at
Technologent, a global provider of IT, data, cloud and security services.
"Their simple, scalable solution addresses our customers' key
initiatives, including not only how they improve data protection but also how
they bring the cloud into their business. Rubrik's new Velocity Partner Program
is going to help us capture this shift in the market, grow our company, and
increase our services practices."
"Rubrik's innovative
technology has been instrumental in changing perceptions of the value of
backup, recovery, and data protection. Rubrik brings simplicity to
traditionally complex technologies and has allowed us to elevate data
management from an insurance policy to become an integral part of our
customers' strategic approach," said Tim Jeans, Head of Specialist Sales at
Softcat. "Through the new Velocity Partner Program, Rubrik is proving to us
once again how valued its partners are by building our technical and sales
competencies further to drive bookings, increase deal size, and accelerate
profitability."