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Nexsan Appoints Read Fenner as VP of Global Sales

Nexsan announced the appointment of Read Fenner as VP of Global Sales. Nexsan has had many accomplishments throughout the year, most notably the launch of its Assureon Cloud Transfer solution. The company is continuing their efforts to capitalize on its growth by accelerating its channel presence internationally through a number of new strategic partnerships and appointments.  

As the VP of Global Sales at StorCentric, Fenner will expand his role to also direct the sales of Nexsan's robust and highly-reliable storage solutions, while continuing to oversee Drobo sales. Both Drobo and Nexsan were acquired by StorCentric earlier this year, and operate under the StorCentric parent company to provide a complete portfolio of storage solutions. He brings over 25 years of industry experience and has a proven track record working within the channel, having held positions within both reseller and manufacturing companies.

Read Fenner, VP of sales at StorCentric, Parent Company of Drobo and Nexsan, added, "Nexsan has a strong channel offering, and I look forward to building on its track record. Over the next year, we will be adding to our lead-generation programs to send more well-qualified leads to our partners along with helping them to drive additional margin. I appreciate the power of the channel and the importance of building and maintaining tight relationships."

Fenner has experience in establishing and driving to market new sales strategies, channel development and customer management. Previously, he worked at Buffalo Technology where he implemented the company wide sales strategy, channel program and improved margins from 29% to 40% in just over two years. In his new role, Fenner will be responsible for growing sales and working with the channel to build on value propositions that enable partners to drive additional profit margin.  

Mihir Shah, CEO of StorCentric noted, "Read has been instrumental in our success, and his appointment to manage both brands highlights our continued commitment towards our customers and the channel. His sales leadership and past success align with our strategy as we execute on growth and innovation in the storage industry."

Fenner's appointment follows the addition of Mark Walker, who joined the Nexsan team earlier this year as Channel Sales Director for UK and Ireland. Nexsan is continuing to invest in the channel and through its award-winning partner program, provides Value-Added Resellers (VARs) with strong profit margins through deal registration, sales enablement, marketing support, training and MDF funds.
Published Tuesday, December 11, 2018 8:31 AM by David Marshall
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