Virtualization Technology News and Information
Vena Solutions 2019 Predictions: New Year, New Technology Trends

Industry executives and experts share their predictions for 2019.  Read them in this 11th annual series exclusive.

Contributed by Don Mal, CEO, Vena Solutions

New Year, New Technology Trends and Predictions for 2019

As I predicted last year, 2018 saw considerable growth, adoption and excitement in cloud software, collaboration, connected data and more. 2019 promises to be another big year for innovation in these and other technologies. What can we expect? Here's a look at my top predictions.

Get ready for an evolutionary shift to a truly connected cloud ecosystem.

Having been in business software for 30 years, I've seen computing go through several major evolutionary changes - from mainframes to mobile phones. Today, we're seeing a similar shift fueled by mainstream cloud adoption, anytime, anywhere mobility and interconnected data. In this new era, the cloud is everywhere in business...and business is everywhere.

Both as a function and a result, I believe an overwhelming majority of new enterprise software installs will be purely cloud-based. Especially in medium and large-sized companies, cloud adoption is only picking up speed. Take for example, how in the last year Vena helped some of America's biggest, most risk-averse banks move to cloud software for some of their most important financial, reporting and regulatory needs. And when Wall Street's doing it, you know it's hit mainstream adoption.

Office 365 & Google Suite to lead consumerization of enterprise software.

The best example of this trend is Microsoft's Office 365, the world's most popular SaaS productivity software - and to a growing extent in large organizations, Google Suite. Office 365 has driven the consumerization of business software in large part with its Office Store, offering powerful business software and add-on modules as easy-to-use apps. Just like the App Store or Google Play on their smart phones, business users can pick and choose from a growing selection of business apps to meet their precise needs.

I believe 2019 will see Office 365 and Google Suite continue to use a "business-user first" approach as they introduce more sophisticated enterprise apps to their marketplace - for finance, data analytics, BI and more.

The B2BC software market emerges.

Advances in cloud productivity software like Office 365, combined with increasingly intuitive consumer technologies, will set a new bar for enterprise software design in 2019. The consumerization of enterprise technology will bring with it a new kind of market - what I call B2BC (business-to-business-consumer) software.

In short, business users are consumers too. Enterprise software will begin to reflect this, as generational changes, workforce mobility and other factors drive higher expectations for personalized, easy-to-use and self-serve experiences - in sales or accounting software as much as any mobile phone app.


About the Author


Don Mal is CEO and co-founder of Vena Solutions, a cloud software company providing budgeting, planning and revenue forecasting solutions for medium and large sized organizations. Prior to Vena, Don led the North American sales teams for Clarity Systems, an IBM Company. He then led global sales for Cognos FSR at IBM before co-founding Vena. Don holds an MBA from the Rotman School of Management and a Master's Certificate in Project Management from the Schulich School of Business.

Published Tuesday, January 29, 2019 7:43 AM by David Marshall
There are no comments for this post.
To post a comment, you must be a registered user. Registration is free and easy! Sign up now!
<January 2019>