
About a third of Americans are now working from home, more ever than before. And quite simply, that's due in large part because of COVID-19 and the pandemic that was unleashed across the globe this year. VDI, Desktop-as-a-Service, Virtual Desktops, and Cloud Desktops are the technologies that enable many of us to work from home. But these technologies have been around for quite some time. So why are more and more companies finally taking note of these and other technologies that enable many workers to do their jobs remotely?
In this latest VMblog #WorkFromHome Series, we're exploring what technology means in this current paradigm shift of working remotely. And in order to do that, we're reaching out to industry experts to help shine a light on the subject. We're asking these experts to offer up their opinions and advice on what's taking place now and where things go in the future.
In this Q&A, VMblog connected with long time industry expert, Jason E. Smith, VP of Products and Solutions at Liquidware.
VMblog: We've all been witness to a global pandemic, and it's changed the way we
work. More than ever, we're seeing a large percentage of employees
working from home. How has this shift in the way we work changed the way
companies are dealing with their employees?
Jason Smith: As a company that
enables organizations to facilitate a work from home strategy, Liquidware is a
champion of remote working. Many of our staff work remotely or from home and we
are now seeing many of our customers coming to us for advice on how to best
deploy and manage their corporate desktops to their employees' homes. We have
seen a certain amount of concern in how companies can monitor their employees -
mainly to ensure they can have a good user experience but also to ensure they
are being productive. We can allay those concerns with our solutions and strongly
encourage those organizations that aren't sure about trusting their workforce
that they should! We see overall employee productivity being increased, not
decreased, when working from home.
VMblog: "This
is the year of VDI" has been a mantra for virtual desktops for many years
running. But it's never really gotten mass adoption, why do you think
that is? And do current events finally change that?
Smith: That mantra is one
of our industry's misnomers! We believe VDI has its place among many other
delivery platforms. What has gotten mass adoption is, of course, Windows. How
you present Windows and the required applications to your users is the question
that needs to be addressed, whether it's in the current pandemic environment or
‘business as usual'. With the advent of Windows Virtual Desktop, this could
well be the ‘year of VDI' but "not as we know it Jim." Why? Well, because WVD
is not VDI - it's a cloud-based desktop. Virtual, cloud and physical
desktops/workspaces now all munge together to deliver organizations the best
fit for their business needs.
VMblog: What are you hearing from customers and prospects? Were they completely
caught off guard? Or were they already putting things into place, perhaps
for other business continuity reasons?
Smith: You've actually
hit the nail on the head there. This is all about business continuity - it's
about being able to respond to a situation and maintain efficacy of your
business requirements utilizing your IT systems. In many cases our customers
already deploy Liquidware as part of their business continuity strategy. When
the COVID-19 situation stipulated work from home where you can, those customers
were already well prepared, they just needed to purchase additional licenses to
serve those extra employees now working from home. We continue to see them
increasing their Liquidware installed base as their remote worker base
increases. Others have pulled forward their purchases to ensure they can
provide an equivalent, if not better than, user experience for their remote
workers. I would say large enterprises that we work with were certainly not
caught off guard but ramped up their WFH strategy to cover this unprecedented
situation.
VMblog: How has this shift of working from home affected people, connectivity, infrastructure,
security, etc.?
Smith: Personally, I
think the biggest affect this shift has had is on people themselves. For those
used to working from home or remotely - either permanently or occasionally -
it's not been a big mindset change. They know how to communicate, interact, and
‘socialize' with remote colleagues and management. For those that this work
situation is completely new, it's not just their work utensils that need to
adapt, so does their complete work-style ethos. For some, this is causing
mental health issues and companies need to remain cognizant of this and make
provisions to ensure their workers can adapt. We have many meetings in ‘normal'
times via platforms such as GoToMeeting or WebEx and I am amazed at how well
the Internet has performed given the extensive extra use of these platforms in
these current times!
VMblog: How does your software enable the "work from home" shift? And where do
your solutions fit within the grand scheme of things?
Smith: Liquidware
provides Adaptive Workspace Management. This pandemic highlights the need for
organizations to be adaptive in their delivery of workspaces for their
employees to continue to work effectively and be productive. Our Adaptive
Workspace Management suite comprises ProfileUnity, FlexApp and Stratusphere UX that, together, enable speed of adoption and rapid scaling of
organizations' WFH workspace requirements.
ProfileUnity gets your users under
management by harvesting smart user profiles and invoking policy management that
follows the user contextually. FlexApp delivers
applications across any Windows desktop environment without installing them,
apps follow the user from the data center or the Cloud, even if they've logged
onto a new desktop. Finally, Stratusphere UX helps
ensure that you're delivering a quality desktop through advanced monitoring and
diagnostics. When used as part of a business continuity strategy, users have
zero downtime migrations to new platforms, the apps they need to do their job
are readily available and user experience is closely monitored.
For example, one
customer we spoke with at the outbreak of COVID-19 asked how we could help
their employees access their workspaces, as they didn't have access to their
computers that were left in the office. In this particular case we couldn't
help - I don't think any vendor could in that situation - but if they'd
deployed ProfileUnity prior to the pandemic, their users could access their persona
and user-authored data via their cloud-based storage directly to their home
PC/laptop and be up and running in a matter of minutes.
VMblog: What are the big problems that you solve for those companies whose workers are
now working from home?
Smith: Our monitoring and
diagnostics solution, Stratusphere UX, ensures that users are having
a quality user experience, and that they have the desktop resources (CPU, RAM,
Disk), network bandwidth and application performance they need to work
remotely. You can see what apps they are using and how long they are
active. If performance issues arise, the solution can be leveraged to conduct
diagnostics for quick resolution. A Process Optimization feature in the product
can modulate priorities on the devices being used so that you can get the best
performance from BYOD or older devices. This is a great feature to tap
when you don't necessarily have control over the endpoint device. Stratusphere
UX bypasses concerns of worker privacy because it does not track keystrokes
or get into the data level. What is does give you is a pretty good
picture of how employees are spending their time. It provides a way to
concretely demonstrate worker productivity. It's also a way to make sure that
workspaces are meeting user requirements.
Stratusphere UX tracks all
employee desktop activity, including when they log-on and log off and what
applications they are using during working sessions. Stratusphere UX uses lightweight
agents, called CID keys, to capture this information. CID keys do not add
overhead or slow down workspaces. The solution can verify worker status
from "connected," "operational," and "productive" views.
VMblog: What advice do you have for companies who are still trying to figure out their
own game plan for remote workers?
Smith: Having innovated
in the Windows desktop (whether that be physical, virtual or cloud) since our founding
11 years ago, we pride ourselves on our extensive knowledge of enabling remote
working. Not only do we advocate remote/home working where possible for our own
employees, we extend our experience and knowledge to assist our customers and
partners in advising a best approach for their business needs. To that end, we
have produced a number of assets available for anyone to download from our website, including a Work From Home whitepaper, solution brief
and webinar recording highlighting recommended steps to take in creating a work
from home strategy.
VMblog: Finally, is work from home, and all that
we've been doing as a collective group, a short-term fix? Will people go
back to working in the office? And if they do go back to the office, do
companies continue leveraging the things they put in place, like virtual
desktops and remote capabilities? Or do you see some percentage still working
from home, or perhaps a mix mode?
Smith: As our co-founder
Tyler Rohrer wrote recently in a blog post, "Working remotely will be preferred over
primary campus + mandatory attendance models in all use cases where possible ......
and all use cases are now possible." So, no, work from home is not a short-term
fix. Sure, some workers will return to an office environment, but those
organizations will continue to utilize their IT investment made during this
pandemic to allow those that want to, and can, work remotely or from home.
Whether that technology, from a workspace point of view, is desktop as a
service, cloud-based or virtual. As with
all the platforms that Liquidware supports, we believe work from home and remote
working is here to stay. The solutions deployed to facilitate it will be a
hybrid model, just as office and remote working for an individual will become
more hybrid too.
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