Ready for VMware Explore 2022? Will you be in attendance? Make sure to visit with IGEL.
VMware Explore 2022 will be here before you know it, taking place August 29 -
September 1, 2022 at the Moscone Center in San Francisco.
Get
started by reading this exclusive pre-show interview between VMblog and
Simon Townsend, Chief Marketing Officer at IGEL, the company with the solution for fully managed, secure endpoint access to any digital workspace that gives IT teams strong control and end-users the freedom to work as they wish in a hybrid world. Enabling choice of any cloud, from any device, anywhere, IGEL unlocks a collaborative and productive end user computing experience while solving the common security and management challenges required to compete and win in today’s world of hybrid work.
VMblog: Can you give VMblog
readers a quick overview of your company?
Simon Townsend: Today's work
world is hybrid. There are multiple clouds delivering applications sourced from
anywhere to a widely distributed workforce using all types of devices. Right now,
when the world of work needs it most, IGEL has the solution for fully managed,
secure endpoint access to any digital workspace that gives IT teams strong
control and end-users the freedom to work as they wish in a hybrid world.
Enabling choice of any cloud, from any device, anywhere, IGEL unlocks a
collaborative and productive end user computing experience while solving
the common security and management challenges required to compete and win in
today's world of hybrid work.
VMblog: Your company is
sponsoring this year's VMware Explore event.
Can you talk about what that sponsorship looks like?
Townsend: IGEL will
have a booth at both the San Francisco and Barcelona events, in addition to
hosting several in-person meetings and events. For those attending the San
Francisco event from August 29 through September 1, IGEL will be in Booth #1915
at the Moscone Convention Center demonstrating the latest version of IGEL OS
and presenting on topics such as sustainability, security, and work from
anywhere.
VMblog: VMware has decided to change the name of the
event this year from VMworld to VMware Explore.
With VMworld being such a part of the history, do you have any thoughts
on the name change?
Townsend: After
the last couple of years of people not being able to attend in-person events,
what am an finding is that most of us are ready to learn. Yet, to learn you
must explore. VMworld is not just about VMware, it's about an entire ecosystem.
Naming it Explore illustrates the chance we all will have during these events
to explore and learn from VMware and its ecosystem.
VMblog: What are your thoughts and expectations with
the event being in-person again instead of just a digital / online event? Are attendees ready for this? Do you anticipate the crowd size of VMworld
pre-pandemic?
Townsend: I
am anticipating that VMware Explore won't be as busy as the pre-pandemic
VMworld events. Some folks are unable to travel. Some don't (or won't) travel
at all. But many people I speak to are keen to attend and get back to some
level of face-to-face events. What I can tell you is that IGEL is excited about
seeing people face-to-face again, and looking forward to this opportunity to do
so.
VMblog: How can attendees of the event find you? What do you have planned at your booth this
year? What type of things will attendees
be able to do at your booth?
Townsend: IGEL
will be in booth #1915 at the Moscone Center in San Francisco. At the booth,
attendees will have the opportunity to test drive IGEL OS and see how easy it
is for any device to connect into a VMware Horizon desktop or application set.
Our team will be onsite to help educate visitors to the booth on the security
and management benefits of IGEL OS and demonstrate how well unified
communications tools like Microsoft Teams and Zoom, work from a virtualized
desktop. At the event, people can also register to take delivery of an LG or
Lenovo (pre-installed) with IGEL OS laptop. Attendees might also be interested
in learning about our integration with Workspace One, our upcoming IGEL OS 12,
and some of the key ecosystem partnerships we now have in place through the
IGEL Ready Program. Obviously, we would be happy to share some VMware and IGEL
customer success stories, as well.
VMblog: What are you personally most interested in
seeing or learning at VMware Explore?
Townsend: Microsoft
and VMware have a great story to tell. IGEL happens to be part of this story
too.....but watch out for EUC content that speaks to what VMware is doing with
Microsoft and how the shift from VDI to applications is becoming reality.
VMblog: Can you give us the high-level rundown of
your company's technology offerings? What
kind of message will an attendee hear from you this year?
Townsend: This year at
VMware Explore, we will be showcasing an initiative we recently launched with
three of our IGEL Ready
partners - ControlUp, LG, and Lenovo. We are very excited about this campaign,
which is called "Why Compromise." One of the most important take-aways from this
initiative is that users no longer have to
compromise on security, manageability, or user experience when working from
anywhere. IGEL OS, which is certified to use on a broad range of endpoint
devices including the LG gram and Lenovo ThinkPad, takes end user computing to
a whole new level. We're out to show users just how simple, smart, and secure
mobile endpoint devices can be with IGEL OS. As part of the campaign,
IGEL is providing one of two mobile endpoint devices - an LG gram or Lenovo
ThinkPad L14 - pre-loaded with IGEL OS and integrated with ControlUp's Digital
Employee Experience Management platform to qualified participants, so they can
experience first-hand how IGEL helps remove the security risk and cost of
endpoint management when deploying a digital workspace to mobile workers.
VMblog: Talking about your product solutions, can you
give readers a few examples of how your offerings are unique? What are your differentiators? What sets you apart from the competition?
Townsend: IGEL OS is
unique in that it is a secure endpoint operating system with security ‘built-in'
for the ‘work from anywhere' era. Its read-only, modular, small footprint is
designed to minimize endpoint security exposures and stores no corporate data
locally. IGEL OS helps prevent attackers from infiltrating your organization
through the most common entry point: your employees' devices. The IGEL chain of trust offers extra system integrity
assurance.
IGEL OS is also unique for its ease of management from the IGEL
Universal Management Suite (UMS) software console and the 120+ technology
integrations of the IGEL Ready program (VMware is included) that makes IGEL OS
very easy to seamlessly integrate into almost any existing and future
enterprise IT environment.
VMblog: What specifically does your company offer a
VMware shop or a VMware implementation?
What problems do you solve for them?
Townsend: IGEL offers
an easy to manage, highly secure operating system that extends the value of
running Windows desktops in VMware Horizon. The bottom line is that VMware
Horizon desktops are more secure with IGEL at the edge. Further, organizations
can save more budget, save more time, and do more with less when IGEL
OS-powered devices access VMware Horizon.
VMblog: How does your company work with VMware? Where do you fit within the VMware ecosystem?
Townsend: IGEL works
closely with VMware to verify the full integration of Horizon with IGEL OS with
every release of the software. VMware is
an IGEL Ready partner, and likewise IGEL is a VMware Ready partner. We promote
our joint solutions on each other's websites, and our sales teams and channel
partners oftentimes recommend solutions consisting of products from both VMware
and IGEL.
VMblog: VMworld has typically been a launching
platform for new products. At VMware
Explore, will your company be announcing anything new? If so, can you give us a sneak peek?
Townsend: We won't be making any
announcements in San Francisco but stay tuned for updates at the Barcelona
event.
VMblog: VMware will be covering big topics in their
keynote, but what big changes or trends do you see taking shape in the industry
for 2022 and heading into 2023?
Townsend: It is all
about the APPS - forget VDI. Cloud PCs and DaaS are bridging a gap to a future
where a THIN EDGE device can access any application in the cloud.
VMblog: Are you giving away any prizes at your booth
or participating in any prize giveaways?
Townsend: Attendees will be able to
register at our booth to take delivery of an LG or Lenovo (pre-installed) with
IGEL OS laptop as part of the "Why Compromise" campaign. But mostly,
they will get to take part in some good old-fashioned education with the opportunity
to learn more about IGEL's alliance with VMware.
VMblog: Is your company sponsoring any type of party
or get together during the event?
Townsend: IGEL will be
co-sponsoring an event with ControlUp and LG on Tuesday evening. For more
details on this, visit: https://www.controlup.com/vmware-explore-2022/. During the event, IGEL is also hosting meetings at our offices in
San Francisco, located just a couple of blocks away from Moscone Center.
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