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MANTA 2023 Predictions: Metadata, the Data Market Revolution, Data Lineage for Economic Uncertainty, and More Data Predictions for 2023


Industry executives and experts share their predictions for 2023.  Read them in this 15th annual series exclusive.

Metadata, the Data Market Revolution, Data Lineage for Economic Uncertainty, and More Data Predictions for 2023

By Jan Ulrych, VP of Research and Education at MANTA

We are at the edge of a major revolution in data-organizations have accumulated massive amounts of data throughout their pipeline, but the question is: what do we do now? 2023 will be a pivotal year for organizations to take action on their data, here are a few ways how:

1.  Metadata Will be Driven by Data Lineage

Metadata is the most notable data strategy trend today. However, it's not just about collecting metadata, but unlocking its power through activation. Data lineage is the foundational type of metadata, with the ability to deliver the most powerful benefits. When done right, it can enable automated and intelligent data management practices. 

2.  Data-driven Organizations Will be Forced to Fill Gaps in Their Data Infrastructure. 

Organizations are becoming more data driven and people are relying on data to make informed decisions. However, true data-driven culture is nearly impossible, at least for enterprise organizations, thanks to growing complexity of data infrastructure. As a result, we expect more focus on people and processes, as technologies can only go so far, with concepts like data contracts or data mesh. We are also seeing automation in every flavor across all disciplines of data management, converging to concepts like active metadata and data fabric. 

3.  The Data Market will Evolve as Large Enterprises Drive Change. 

The last ten years has been all about cloud and modern data stacks with the rise of technologies like dbt, Snowflake, Databricks, and others. While this trend is extremely impactful for smaller and mid-size organizations since they have a really simple way to start a data platform in minutes, larger enterprises have a different set of challenges mostly around modernization, change management, and governance. This is where data lineage is beginning to play a critical role.

The data market today is extremely fragmented and one of the big questions, especially considering the recession, is if and how it will consolidate. We may see a lot more mergers and acquisitions in 2023. Additionally, we expect more evolution on the non-technology side with data contracts, data mesh, and/or advanced federated governance processes, as that seems to be the next obvious step on the data journey for any mature data organization.

4.  Lineage-led Strategy Will Dominate as Businesses do More with Less.

Data is a huge asset for any organization if done right. In order to make the most out of your data, organizations must build a data culture where people are actually able to understand and trust their data. Data lineage plays an important role in bringing tech and non-tech people together and is a great tool to help everyone to understand key data entities and how they impact the overall organization. We call this a lineage-led approach.

Right now, Enterprises are being forced to improve internal efficiency and look for ways to reduce costs while increasing performance. As a result, lineage-led automation for digital transformation, change management, data privacy and quality is something we expect to see way more next year to help businesses do more with less.  

5.  Data Lineage Will Become a Critical Tool as Businesses Evaluate Budget Spend.

Organizations will weather economic turbulence in 2023 and will rely on data lineage to enable cost savings and competitive intelligence. Data lineage improves visibility and transparency for data architecture, reducing the time needed when analyzing, planning and implementing changes, chasing incidents, or running bigger modernization projects. It provides significant cost savings by powering data fabric and enabling higher levels of automation around change management, incident management and data pipeline development. During a time when it's more important than ever for organizations to have trust in their data, offering users a clear view on data's origin and journey, especially when combined with data quality and privacy, will be critical in powering the next wave of digital transformation projects. 




Jan Ulrych is the Vice President of Research and Education at MANTA with over 10 years of experience in data management and governance. He is a recognized integration architect who supports metadata management, data integration projects and technical pre-sales. Ulrych has worked in both business development and customer success, offering a unique perspective and understanding of each customer's complex story. He holds a master’s degree in computer science from Charles University.

Published Thursday, November 17, 2022 7:32 AM by David Marshall
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