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Immuta 2023 Predictions: An Evolution of the Data Security Mindset in 2023


Industry executives and experts share their predictions for 2023.  Read them in this 15th annual series exclusive.

An Evolution of the Data Security Mindset in 2023

By Moritz Plassnig, Chief Product Officer, Immuta

The rapid shift of data from on-premises to the cloud is spurring one of the greatest cybersecurity challenges to date. Organizations are flush with data, and despite having a full arsenal of tools at their disposal for protecting said data in the cloud, the acceleration of data sharing is bringing traditional data management to a breaking point.

My colleague and CEO, Matthew Carroll, predicts that in 2023, the proliferation of cloud players such as Snowflake, Databricks, Google BigQuery, Amazon Redshift, and other cloud-based SaaS solutions will drive a major shift in data security architecture, forcing CISOs to roll up their sleeves and put controls into place around this budding "Modern Data Stack." At the end of the day, what Matt is getting at is that CISOs will need to become the enablers - not the bottlenecks - of the modern data stack. But in doing so, monitoring and governance within the modern data stack must evolve to keep pace with the speed of data.

As we think about how to build solutions that cater to this dynamic environment where access and security must be balanced, here are two additional predictions from my colleagues in the public sector and customer success.

Chris Brown, CTO Public Sector, Immuta

Governments will loosen the reins to enable greater data sharing

In 2023, government agencies will transition from a need-to-know to a need-to-share approach for data management, implementing data sharing mandates across many programs. This will be in response to an expanding threat landscape, with an uptick in near-peer threats to the U.S., as well as threats against U.S. alliances and partnerships in the Department of Defense (DoD) and Intelligence Community (IC). In Federal Rules of Civil Procedure (Fed Civ), homeland security threats, protection from the next pandemic, and the need to better understand macroeconomic trends, for example, are triggering the need for data sharing across governments and agencies. In order to share data safely and securely, government entities will utilize tools like data masking and redaction to enforce data policies in real-time. At the same time, ensuring the right people have access to the data they are allowed to access at the right time remains paramount.

Will Rahim, Chief Customer Officer, Immuta

Product-led customer success will become the standard

In 2023 and beyond, mature customer success organizations will continue tightening the relationship between product and customer success (product-led customer success). Product data will drive growth, and constant monitoring of user behaviors and usage patterns encoded in telemetry will result in an enhanced customer experience. The use of analytics to monitor adoption or identify hotspots will better enable collaboration with the product team to correlate these insights. This will help mitigate some of the misalignment and ownership gaps around data policy and access by empowering anyone who touches the customer with the ability to make key decisions.  

While the way forward appears highly complex, it's promising to see organizations begin to evolve their mindsets around data management. Shifting to more agile, scalable architectures will be critical as organizations across sectors navigate how to manage larger volumes of data and more data sharing use cases, while maintaining compliance with stringent data protection and management requirements.


Published Friday, January 13, 2023 7:30 AM by David Marshall
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