The recent visit of Ireland's Minister for Enterprise,
Trade and Employment, Simon Coveney to Silicon Valley last month underscores
the longtime partnership between Ireland and U.S. technology companies.
This
relationship goes back many decades so, as we head towards St. Patrick's Day on
Friday, VMblog spoke with Ivan Houlihan, Head of West Coast US at IDA Ireland to understand why.
VMblog:
Why are we seeing so many enterprise software and cloud computing companies
expand to Ireland in recent years?
Ivan Houlihan: In
the technology space, companies look to locations that have a proven track
record in establishing international operations and growing them. An existing
critical mass of software companies having set up offices and R&D centres
in Ireland, for example, lets newer arrivals know that the location must have
the infrastructure, talent, investments and support that will help get their
business off the ground and enhance its success. In addition, U.S. software
companies are attracted by access to the world's largest single market of some
550 million people in Europe, which is a key advantage along with Ireland's
well-educated, English-speaking business community.
At
this juncture, all of the top-10 cloud leaders (Amazon, Google,
Microsoft, IBM, Oracle, VMware, Salesforce, HP Enterprise, Adobe and Cisco)
have Irish locations. In fact, nine of the top-10 U.S. technology companies
have offices in Ireland, which includes the top-five global software
companies.Enterprise and cloud computing solutions depend on connectivity and
Ireland is an established technology hub hosting firms like Apple, Google,
Meta, Microsoft, , and LinkedIn, .
VMblog:
Can you talk to us about how Ireland's climate targets will create opportunity
for investment and support companies in Ireland?
Houlihan: Ireland
- and Europe in general - puts a high priority on green energy, which opens the
door to American companies wanting to leverage these activities now that
interest in renewables is at an all-time high. Europe has a €1 trillion
program called
"The
European Green Deal Investment Plan" that is expected to
bring up to €13.3 billion between 2021 and 2027 to Ireland to help transition
to a low-carbon economy while Ireland's own
climate plan sets clear, legally binding targets,
including becoming carbon neutral by 2050, reducing green house gas emissions
by 51% by 2030 and receiving
80% of its electricity
from renewable sources by 2030. Amazon's first wind farm project
outside the U.S., is
located in Cork and delivers clean
energy to the grid, other will follow in Galway and Donegal. And
Microsoft is aiming to be
carbon negative by 2030, with Irish data centres using 100% renewable energy by
2025.
VMblog:
Given how the world is facing uncertain economic times, how does a young
company know when to expand? What should they look for?
Houlihan: Setting
up a European location gives an American companies access to the world's
largest single market,. The well-established infrastructure in the EU,
including Ireland, can offer companies lower costs overall than, say, is the
norm for West Coast tech firms. As for navigating today's economic challenges,
there are signs that Europe is in recovery mode, with one example being that
passenger traffic across the European
airport network in January came the closest ever to a full recovery to
pre-pandemic levels.
One
intriguing aspect of the pandemic's impact on the business world is that it has
supercharged the growth of technology solutions beyond what had been predicted,
which opens the door to opportunities for companies in the most promising tech
sectors like AI, for example. Pew Research quizzed a range of
experts who confirmed that people's relationship with technology will deepen as
larger segments of the population come to rely more on digital connections for
work, education, health care, daily commercial transactions and essential
social interactions.
VMblog:
Explain how academia/industry collaboration has helped U.S. firms in Ireland.
Houlihan: A
longtime part of doing business in Ireland is the government-funded commitment
to a high level of collaboration between industry, academia and the state.
Government organizations like IDA Ireland help U.S.-based and other foreign
companies establish and operate successful Irish locations, sometimes providing
some specific funding but in particular linking companies with Irish
universities and research centers that can provide not just collaborative
R&D but potentially skilled workers.
In a world where finding trained tech employees can be
challenging, a new €400,000 research project devoted to developing core digital
and data skills will increase the worker supply and demonstrates how industry,
government and academia work together in Ireland to achieve common goals.
Collaborating are Learnovate, Ireland's
future-of-work and learning-research hub in Trinity College Dublin, with
partners Cisco and the national workforce development agency Skillnet Ireland. The project's goal is developing
a national skills platform prototype to help create additional technologically
advanced, highly skilled workers.
VMblog:
Finally, why is the value proposition so strong for tech companies in Ireland?
Houlihan: Ireland has been funding a direct
foreign investment program for more than 70 years, thus its established track
record of more than 900 operations in Ireland of U.S. companies includes many
of the world's top technology companies who realized early on the benefits of
doing business there. Leaders such as Microsoft, Intel, Apple and Oracle have been
in Ireland for 30 plus years. Companies like Google, Meta, Amazon, eBay
and Salesforce have been in Ireland for 10 plus years. In 2022 alone,
44
U.S. West Coast companies - part of 167 U.S. companies overall -- announced
expansions to Ireland.
Doing business in Ireland hasn't been
a secret for many years in the tech sphere. Besides the long track record of
success for these American companies, the value proposition is based on Ireland's
ease of doing business, political stability, a common-law legal system, a
dynamic R&D ecosystem and an attractive, transparent and stable tax regime.
The Ireland-America longtime relationship is driven by EU and U.S. investments
contributing to economic growth and job creation on both sides of the Atlantic.
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