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Prove 2024 Predictions: Bolstering security in 2024 means prioritizing people

vmblog-predictions-2024 

Industry executives and experts share their predictions for 2024.  Read them in this 16th annual VMblog.com series exclusive.

Bolstering security in 2024 means prioritizing people

By Amanda Fennell, CISO & CIO at Prove 

Evolving cybersecurity incidents, attacks on major brands that made headlines, and growing risks to businesses owned the security spotlight in 2023. Going into 2024, many organizations will shift their processes and technologies to protect themselves, their data, and their customers. One key area of focus should be people - ensuring that all employees are aligned on security protocols and hygiene, giving a greater voice to IT teams, and addressing the ongoing cyber talent gap. 

Aligning on enterprise-wide vulnerabilities

Over the past few years, the shift to virtual work and life created new opportunities to exploit digital identities and vulnerable information. To ensure preparedness in the new year, companies should re-examine their approach to security to ensure they're bolstering their defenses proactively and providing a valuable experience for all stakeholders.

Your best hope for accomplishing your technology needs in the year ahead is one entity: IT. IT is not only a place you go when having a technical issue, employee onboarding, or troubleshooting something with an application you use, but should also have a seat at your company's planning table to deliver more value enterprise-wide by evolving IT from an order taker to a trusted advisor and partner.  

In the event of a breach, IT team leaders must educate their colleagues on why strong security measures are so valuable for protection. This starts with being knowledgeable about individual departments' main objectives, the tools they use, primary processes, and the goals they've set out to achieve. As the threat landscape evolves, no part of the organization should be ignored. Understanding department functions can help IT teams identify their vulnerabilities to promote better protection.

Creating a people-first approach

Shifting a company's security focus to a people-first approach will be critical to providing positive experiences for customers and employees. The user experience is often ignored; however, it should guide the holistic technology process. Approaching technology from a user experience perspective should be a focus for companies in 2024.

Now more than ever, customers also expect a secure and user-friendly experience with the brands they use. For example, according to a recent survey, more than half (52 percent) of consumers often find creating an account tedious and use ‘guest options' to save time. In this case, vulnerabilities are heightened for both the brand and the customer. Streamlining these processes is critical to ensure digital identity security, KYC, and better experiences.

2024: The year of rethinking cyber talent

The cybersecurity workforce shortage has reached record levels of approximately 4 million. While the workforce grew by almost 10 percent in the last year, there's still work to be done. Fostering talent is the smartest line of defense as it's the most critical avenue for security to proceed.

There simply aren't enough new people to fill all open positions, let alone the more senior roles. Often, recruiting from the bottom is the best solution, as entry-level talent can be the best recruiters for other young professionals. It's incredibly valuable to foster young talent, which will only provide more value to leadership and IT teams.

In IT specifically, innovation tends to be missed due to the way IT leaders are currently looking at the talent shortage. Leaders and hiring managers must look for curious people who have potential, expanding their talent pool to candidates from a variety of backgrounds. Diversity of thought will not only benefit those within IT, but also those who consume their products and services.

It's far more economical to spend time and resources on training employees than trying to hire from an ever-increasing pool of unicorn talent. The result: you get people who can specialize in exactly what you need while also leaving room to promote existing talent into new expansive roles.

People hiring in cyber must always embrace change. Taking a small risk in training new talent will allow organizations to keep the talent pool growing faster than formal education can manage. The reality is that IT job candidates don't necessarily need a college degree or certifications to enter the field. Leaders should instead look for transferable skills in new hires, particularly curiosity and excellent communication skills.

Ensuring that your IT teams are fulfilled and the individuals on their teams have career mobility is critical for addressing the talent gap and evolving threats in the long term. Hiring departments should always be recruiting and not make assumptions based on someone's prior titles, as it does not define their potential and capabilities.

By focusing more on people, organizations will be more prepared to address 2024's cybersecurity landscape head-on. Leaders should ensure that they have the most robust protection in place for employees, prioritize the security and experiences of customers, and do their part in finding solutions to the evolving lack of talent in the space. Doing so will help companies get on a better trajectory in 2024 and beyond.

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ABOUT THE AUTHOR

Amanda Fennell 

Amanda Fennell is the CISO & CIO at Prove. She has over two decades of security industry experience. She believes strongly that everyone has a cyber warrior in them waiting to be unleashed. A resident of New Orleans, she recently graduated from the Auguste Escoffier School of Arts and is working towards her second master's degree in library science & archiving. She also serves as an Adjunct Professor at Tulane University in cybersecurity. Previous employers include Relativity, Symantec, Dell SecureWorks, Booz Allen Hamilton, Zurich Insurance Group, and Guidance Software.

Published Tuesday, December 12, 2023 7:31 AM by David Marshall
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