Hirundo has raised an $8M seed funding round, led by
Maverick Ventures Israel, with participation from SuperSeed, Alpha Intelligence
Capital, Tachles VC, AI.FUND and Plug and Play Tech Center. The company is
developing industry-first solutions to "make AI forget" poisoned, malicious and
confidential data from trained AI models, biases as well as hallucinations -
the problem of AI models generating misleading or inaccurate information that
appears factual. Hirundo achieves this without needing to retrain models from
scratch and without degrading model performance, thereby de-risking AI
adoption.
As generative AI
evolves from experimentation to enterprise infrastructure, critical flaws start
to appear, and once a model is trained, fine-tuned or deployed, its mistakes
are nearly impossible to fix. Researchers have found almost 40% of ‘facts' used by AI contain bias, while half of US employees cite inaccuracy as a
major concern associated with generative AI. As AI becomes more pervasive and
more powerful, the more hallucinations and biases are uncovered, with
hallucinations worse now more than ever before, leading to
legal, reputational and operational risks for businesses relying on it. Hirundo
is addressing the flaws in AI from an entirely unique starting position - after
a model is already trained. By retroactively removing undesired behaviors and
inaccuracies from AI models without impeding the model's capabilities or
needing to retrain it - a time-consuming and multi-million dollar exercise - Hirundo
improves AI performance and reliability, empowering businesses to deploy AI
with confidence.
Techniques to
remediate issues in AI models are varied and span the entire AI development
lifecycle, but these still do not prevent hallucinations or biases from leaking
into final AI projects. Conventional solutions like guardrails or fine-tuning
are insufficient - they simply mask and filter bad data or behaviors while the
root cause in the model itself remains untouched. Hirundo looks at jailbreaks
from a behavioral point of view - using its machine unlearning approach, the
company locates the directions in the model that are most prone to adversarial
manipulations, and removes them. This aims to future-proof AI models to
attacks.
"Broader
adoption of AI is limited by hallucinations and undesired behaviors which make
models too risky to deploy in enterprise-level applications. With Hirundo,
models can be remediated instantly at their core, working towards fairer and
more accurate outputs," said Ben Luria CEO & Co-Founder of Hirundo.
"Hirundo's solution operates like a form of AI model "neurosurgery,"
pinpointing where in a model's billions of parameters hallucinations originate
or toxic knowledge encoded, and precisely removing it. We ensure data is
reliably deleted, model accuracy is assured, and the process is scalable and
repeatable. We welcome this latest funding which will enable us to enhance our
technology and with it, support the broader adoption of AI."
"Without removing
hallucinations or biased intelligence from AI, we end up distorting outcomes
and encouraging mistrust - for organizations and enterprises this means legal,
financial and real-world consequences. A majority of businesses suffer from AI
built with bias, but most cannot address
it sufficiently. Hirundo offers a type of AI triage; removing
untruths or data built on discriminatory sources and completely transforming
the possibilities of AI. We are delighted to invest and support their onward
journey," said Yaron Carni, Founder at Maverick Ventures Israel, which led this
funding round.
Mads Jensen, Managing Partner of SuperSeed commented; "We invest in
exceptional AI companies transforming industry verticals, but this
transformation is only as powerful as the models themselves are trustworthy.
Hirundo's technology is groundbreaking in addressing the hallucination and bias
problems that plague even the most advanced models today. Their approach to
machine unlearning addresses a critical gap in the AI development lifecycle."
Hirundo
identifies how a particular behavior presents in the model, utilizing industry
accepted benchmarks and outlines any undesirable behavioral traits, followed by
steering the model away from them. That approach works both for open-source
models (like Llama, Mistral, Gemma, etc.) and soon, gated models (like ChatGPT,
Claude, etc.). When deployed, Hirundo's solution has led to the removal of up
to 70% of biases - as demonstrated in their work on DeepSeek-R1, as well as up
to 55% reduction of hallucinations and 85% decrease in successful prompt
injections, showcased with the company's work on Llama.
The first-choice
solution for mission-critical AI deployments in industries such as finance,
healthcare, and other consumer-facing industries, as well as high-risk
enterprise and defense applications, Hirundo is already piloting with a variety
of multinational corporations and government agencies. Hirundo's platform
supports both generative models (like large language models) and non-generative
systems used in areas such as computer vision, radar, LiDAR, NLP, and more.
Founded in 2023
by Emeritus Professor Oded Shmueli, former Dean of Computer Science and EVP at
Israel's Technion, alongside Ben Luria, serial entrepreneur and Rhodes Scholar,
and Michael Leybovich, an expert in the field of data lineage, Hirundo is the first
startup in the world to offer an unlearning solution, pioneering the concept of
"making AI forget."