Industry executives and experts share their predictions for 2023. Read them in this 15th annual VMblog.com series exclusive.
Expert industry predictions around DaaS, SaaS and DevOps involving the Mac enterprise
By Chris Chapman, CTO at MacStadium
As tech companies right-size their spending, it brings down the overinflation that has existed in the market and makes multiple services more available to small to mid-sized companies.
1. Multi and hybrid environments are continuing to expand and grow. The ability to serve and integrate solutions across cloud providers or on premises is increasingly becoming table stakes for our industry.
2. Security and compliance across complex environments are critical. Ensuring that your enterprise is secure and living up to its promise especially as it relates to service delivery and the public’s perception of your business. Growing global security threats that are on the rise and the challenges of varying service levels across multi-cloud environments continue to drive capabilities for compliance regulations and service level consistency.
3. Flexibility for managed spend and spend control is a massive driver for cloud and cloud services, particularly in times of economic uncertainty and the possibility of an economic downturn, cloud spend and cloud capabilities will continue to be the “go-to” for improved economic risk management. This doesn’t necessarily ensure growth in the cloud company industry during a declining economy, but it does lean into clouds by providing a way to fine tune and accurately control resources and spend management, even if that means reducing capacity for a time period to be more efficient.
4. Apple in the workplace: Apple continues to penetrate the OS in use by business much to the chagrin of Microsoft, specifically, and others to a lesser extent.
5. The testing and experimenting with AI systems and machine learning tools to perform all aspects from everything between “art-to-documentation” to “code assistance”. These integrated innovations are truly driving more sophisticated intelligence into cloud systems which helps accelerate development, support, customer interaction and adaptive tooling. Artificial intelligence and machine learning (AI/ML) is an exploding innovation which is pushing breakthrough services for the cloud.
Another area of significant activity is streaming services, particularly the gaming and entertainment industry. Streaming platforms, such as Netflix for example, are starting to offer gaming services. Companies such as Unity are combining things like Weta in order to blur movies, gaming and streaming services, which therein accelerates the growth of the cloud and pushes the boundaries of the technology use for viewing, gaming, streaming and even cloud-based remote work.
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ABOUT THE AUTHOR
Chris Chapman serves as chief technical officer and senior vice president for MacStadium. He brings nearly 30 years of software development experience from companies including GE and Lockeed Martin.






